Setting up your own Blog

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Setting up your own Blog

Postby Nick » Mon Apr 20, 2009 12:40 am

Most people trying to raise the profile of their website realise that once the basic SEO is done a blog is the next most important action. For anyone contemplating setting up their own hosted blog here is a brief guide:

Use WordPress 2.7 & above for the Blog
Do your homework first and read about others’ mistakes
Choose a professional theme
Remove unnecessary information from your theme
Add a favicon
Have an RSS icon
Install the Feedburner Replacement plugin
Channel your RSS feed through Feedburner
Organize your categories
Optimize the “About” page
Speed up your site
Check & Validate
Make sure your blog works in different browsers
Don't Install Akismet - it's included in WP 2.7
Install WordPress Database Backup
Install Google Sitemap Generator
Setup any needed 301 Redirects
Create a robots.txt file
Modify your title tag to be optimal
Offer email subscriptions (an option in Feedburner)
Add the Google Analytics plugin and track your stats

There is more on these Blog Setup Tips
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Nick
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